Time Health: Supercharging a Leading Nutrition & Supplement WooCommerce Store
A modernised user experience with a fresh, brand-aligned design
Who are Time Health?
Time Health was founded in 2016 to address nutritional gaps caused by modern diets and depleted soil quality. The company specialises in whole food supplements made with natural ingredients, aiming to provide vitamins and minerals in a form easily recognised by the body.
Their products are meticulously crafted, suitable for various dietary needs, and free from harmful additives. Based in East Sussex, Time Health ships over 250,000 products annually from their SALSA-approved facility.
They are committed to sustainability, planting trees with every order and supporting reforestation and global rewilding.
In this project we delivered:
The epic
Time Health approached us with a long list of issues with their WooCommerce store. Primarily poor performance metrics and a subpar checkout experience, leading to lost sales and revenue.
Rixxo conducted a site audit and found an overly complicated setup, bloated with unnecessary plugins and tagging scripts. The limitations of the current theme forced the use of numerous plugins, which a more efficient child-theme setup could replace.
The two main objectives for this project were:
Website retheme:
- Tool: Use Beaver Builder to replicate the current site design.
- Benefits: Beaver Builder offers extensive customisation with an intuitive interface. It has a leaner code base and improved performance compared to the previous setup.
Checkout Improvement:
- Goal: Enhance the checkout experience by improving UX and adding Payment Wallets.
Inspired by this project? We’d love to hear about yours
Our approach
Stage 1: Retheme
We used Beaver Builder to replicate the site design closely. The rethemed site was deployed on a staging server, before going live.
Stage 2: Checkout
By implementing the Checkout WC plugin, we enhanced the checkout experience by improving UX, adding PayPal Express, and optimising the process for better conversion rates.
Stage 3: Launch
We conducted a 500-point pre- and post-launch checklist to ensure a smooth transition.
Our approach ensured a thorough, efficient transition, significantly improving site performance and user experience.
eCommerce Transformation for a Leading Building Products Supplier
A modernised user experience with a fresh, brand-aligned design
